Marquesa - Alberta Human Services - Government of Alberta
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Starting anew after the fire

Photograph of Marquesa
Marquesa Shore
House of Angelica

Marquesa was laid off during the recent economic downturn and was struggling to find a job when she decided to start her own business. She wanted to learn more about being her own boss and so she registered in the Self-Employment Program at Momentum in Calgary. Marquesa’s Fort McMurray home was damaged during the 2016 wildfires, while she was taking the program, and so she decided to use this terrible event to start her new business in a new community. Marquesa decided to open her own fashion boutique in Banff. Her determination and work ethic is admirable. She set up her new business while dealing with insurance companies and cleaning crews for her Fort McMurray home and finding a new place to live in Canmore all while sleeping on the floor of other student’s homes and attending the training program in Calgary. Marquesa opened House of Angelica in September 2016 and surpassed her first-month sales target by 25 per cent. According to Frank Wolever, head of the Business Development program at Momentum, “Marquesa managed to find the perfect space for her business. It’s small enough to keep her risks and costs low, but well located on Banff Avenue so she gets lots of foot traffic.”

Momentum’s self-employment training programs are funded by the Government of Alberta.
Modified: 2017-04-20
PID: 18518